House of Hur: Beauty That Empowers
Now available at Musinsa Beauty and major Korean department stores, House of Hur is more than a skincare and makeup brand—we're a community that celebrates individuality and self-expression. Through ongoing collaboration with our HURFRIENDS, from product design to global expansion, we strive to create a space where everyone feels seen, valued, and empowered.

Hur products are designed to support your unique beauty journey, offering gentle yet effective formulations that inspire confidence from within. Committed to sustainability, we uphold ethical practices, use cruelty-free methods, and prioritise eco-friendly ingredients.